by Cameron Beavan-King, Jake Pitt and Sam Foulder-Hughes
For those who spent time on the doorstep relentlessly trying to win voters round, it probably doesn’t need to be said that the 7th of May was a bit of a tough night. In Labour’s key seats, the results were mixed and often random; we failed to win North Warwickshire, which had a Tory majority of 54, whilst Wes Streeting managed to overturn an 8,000 majority in Ilford North. In some seats we even went backwards, notably in Morley and Outwood, but also in our southern strongholds in Southampton and Plymouth which went from red to blue.
Having campaigned in seats in the West Midlands, London and the South East, we know the great challenges that face the party in winning back trust on the economy, reaching out to voters aspirations and more broadly just seeming fit for government. It’s not an issue we seek to, or could, address wholly in one opinion piece, however the direction Labour needs to head in to win in 2020 is clear. Liz Kendall is the candidate who offers by far the best chance of returning to power in five years time.
Most elections in European democracies are still decided by the Bill Clinton rule, that “it’s the economy, stupid” and so the party with the most coherent and positive vision will almost always win. The party campaigned on a variety of important issues, such as abolishing the cruel bedroom tax. However we forgot the silent majority of British people who aren’t in dire poverty but aren’t rich either, who pays their tax and work hard. These are the ‘shy Tories’ we have to bring back in order to build a winning coalition once again like Tony Blair did in in three successive elections.
For many ‘aspiration’ is a political buzz word, but for families it is about reaching their potential and doing best by those who rely on them. It can’t be understated how important is for our party to embrace, with no ifs or buts, the working and middle class families who simply want to get on and do well for themselves. The last Labour government and the coalition relied on centrally run public services to achieve social change far too much, without realising how unaccountable they are to local people.
