Posts Tagged ‘campaign team’

David Axelrod is Douglas Alexander’s “sock puppet consultant”

16/05/2014, 06:56:40 PM

No, it’s not a term of abuse, well not quite. Rather, it’s a description of David Axelrod’s role according to Westminster murmurings that have reached Uncut’s ears.

For all the fanboy gushing in Labour circles at the coup of hiring Axelrod (although given Axelrod’s core business is as a consultant for hire, Uncut wonders whether it’s quite such an achievement; will the party next be trumpeting how Ed Miliband went to Kwik Fit and successfully secured the services of a mechanic?) the motivation for handing over six figures to David Axelrod seems to have less to do with his counsel and more with the divisions at the top of the party.

The split between Douglas Alexander and Spencer Livermore on one side and the shadow chancellor’s team on the other, is well documented. That Ed Balls didn’t even receive a sign-off on last week’s much derided VAT poster, and the alacrity with which his team were keen to let the world know this fact, speaks volumes for the dysfunction in Labour’s campaign machine.

While Douglas Alexander nominally has the lead on campaign decisions, the political heft of the shadow chancellor means that it’s difficult for Alexander to blithely over-rule Balls.

This is where David Axelrod comes in.

He has been positioned as the swing voter. Prior to each key decision, Axelrod will be consulted, briefed and guided, by, yes, you guessed it, Douglas Alexander. And when the time comes to decide in the meeting, Axelrod will cast his vote with Douglas Alexander.

Axelrod’s American stardust and substantial remuneration mean it’s difficult for the shadow chancellor to simply ignore him. After all, given the party is paying so much money for one person’s advice, there would have to be an incredibly good reason to reject it.

This approach, of hiring a high end consultant to validate existing plans and insulate the internal decision-maker from criticism, is common-place in the public sector. These hires have even got a generic name: “sock puppet consultants.” Now the practice seems to have been imported into the Labour party.

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