In a series of pieces, Uncut writers look back at election day 1997. Mark Stockwell was a staffer at Conservative Central Office.
Twenty-odd points behind in the polls. Divided, discredited, and despised. Doomed to defeat, a whole generation of talent set to be swept aside in an electoral tsunami from the south of England to the highlands of Scotland, and all points between.
That was the situation facing the Conservative Party on 1 May 1997. And although the eventual share of the vote was closer than the polls suggested, the impact in terms of seats won and lost was every bit as devastating.
In the early hours of the morning of 2 May, as the scale of Tony Blair’s victory became clear, a small crowd of ‘well-wishers’ gathered outside the then Tory HQ. Some maintain that they were chanting “You’re out and you know you are” (to the tune of ‘Go West’). From inside the Smith Square bunker, I think it was the more traditional football-terrace lyrics I could hear. And while some were outraged at this impertinence, and still shocked at what had unfolded during the course of the night, a good deal more were inclined to shrug and think to themselves, “fair enough”. Eighteen years of Conservative rule had come to a shattering end and those who had hastened its demise were in no mood for an insincere display of magnanimity.
Earlier, preparing to hunker down for a sleepless night of election coverage and (let’s be honest) steady drinking, a few Central Office staffers in the ‘war room’ had printed off a list of marginal seats and pinned it to the wall in order to keep track of the results as we went along. (Even the memory of this quaint, paper-based approach seems to tinge the whole scene with sepia. I don’t think we even had Excel in those days.)
After a handful of early results had filtered through, the extent of the swing to Labour and the patterns of tactical voting had become obvious. A few of us began to exchange anxious glances. I can’t recall exactly who said it first, or at what stage in proceedings, but pretty soon the conclusion was unavoidable: “We’re going to need to print out another sheet.” And pretty soon, another one. I recalled the words of Pitt the Younger on hearing of Napoleon’s victory at Austerlitz: “Roll up the map; we will not be needing it these ten years.”