In November 2011 Philip Gould, Labour peer and strategist, died from oesophageal cancer. In the final two weeks of his life Philip completed a book and his quest to find purpose and meaning in what he called the “death zone” was also documented by Adrian Steirn in a short film, “When I Die”. This is the film; the book “When I Die: Lessons from the Death Zone” is published today and all proceeds from the book will go to the National Oesophago-Gastric Cancer Fund.