Posts Tagged ‘viral’

Dennis Skinner, viral YouTube sensation

10/02/2012, 08:27:51 AM

by Atul Hatwal

The internet is a strange place.

Last year, Uncut ran a regular shadow cabinet goal of the month competition. We picked some choice shadow cabinet moments from the previous month such as clips of parliamentary performances, media interviews and press stories, and asked you to vote on the best.

At the time, the clips – which are on YouTube – initially attracted viewing numbers that typically ranged from the low hundreds to the low thousands with views declining to a trickle in the days after the Uncut piece.

Until a few months ago, that is. Without any prompting from Uncut or elsewhere, the numbers of views started to rise. A little at first. Then some more. And more again to the point where several thousand new people are now viewing these clips each week.

The most popular is this excerpt of Dennis Skinner from last July’s goal of the month hacking special, questioning David Cameron at PMQs over his meetings with News Corporation. At the time, Skinner attracted a few hundred views. As of three months ago, there had barely been any movement in this number.

But in November the invisible hand of the internet intervened.

By last night, almost 34,000 people had viewed the piece with 89 comments and figures rising at a solid 10,000 views per month.  As I wrote this piece there were 40 more views.


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